How to Create a Chrome Profile Without Signing In

Create the profile

1. Open Chrome on your computer.
2. Click the Profile icon in the upper right, then click Add.
3. You’ll see two options: “Sign in” and “Continue without an account.” Pick Continue without an account.
4. Name the profile, pick a theme color, and select Done.

A new Chrome window opens in that profile. Profiles created this way don’t sync data between devices. Everything stays local to that profile.

Switch between profiles

Click the Profile icon at the top right and pick the profile you want. You can also make a desktop shortcut for a specific profile: open the profile, click the profile icon, choose Customize profile (or the profile settings option, depending on your version), and look for the desktop shortcut option.

I’d name each profile something obvious, like “Best Buy” or “Ticketmaster”, and give it a distinct color. The profile icon and window theme color help you confirm which profile you’re in, which matters when you’re moving fast.

Why a separate profile helps

Each profile is its own browser environment. A profile has its own bookmarks, history, extensions, and settings. That includes its own cookies, which is what session-based queues rely on. Compared to a guest window, a profile is better for queue use because it sticks around:

• Its own session. Queues that track your session see a completely separate browser identity in each profile, with no leftover cookies or logins from your everyday browsing and no stale sessions or cached errors.
• Control over extensions. Keep ad blockers, VPNs, and script blockers out of the profile so nothing interferes. Or install only what you need there.
• Saved setup. Unlike guest mode, which wipes itself on exit, you can log a site in this profile, store your info, and let it carry on to next time.
• Easy account separation. If you or your household use different accounts on the same site, each can have its own profile without logging in and out.
• No Google sync. Since you’re not signed in, nothing from this profile ties back to your main Google account.